Affiliate Marketing Blog | Performance Marketing Blog

Why Coupons Drive Incrementality in Performance Marketing

Posted By Perform[cb] on Aug 1 2019

The assumption that consumers look for coupon codes after putting items in their baskets is a tale as old as time. However, recent trends show that coupons are motivating buyers to shop.

Perform[cb] Launches Hungryroot Affiliate Program

Posted By Perform[cb] on Jun 27 2019

Hungryroot is a healthy personalized grocery service that makes clean eating easy. Offerings include vegan, gluten-free meals and snacks, as well as vegetarian and meat-inclusive options.

Ignite OPM’s Sub Summit 2019 Recap

Posted By Perform[cb] on Jun 12 2019

The Ignite OPM team ventured to New Orleans for Subscription Summit 2019! While in NOLA, the team enjoyed catching up on the digital subscription space’s latest and greatest.

How to Test into Unique Performance Marketing Distribution Opportunities

Posted By Perform[cb] on May 28 2019

Historically when thinking of performance marketing distribution, loyalty and deal sites are the first channels that come to mind.

Perform[cb] Launches Qapital Affiliate Program

Posted By Perform[cb] on May 7 2019

Qapital is a goal-oriented financial app launched by a Swedish couple who wanted a better way to save their money.

Perform[cb] Launches Yaymaker Affiliate Program

Posted By Perform[cb] on May 2 2019

Originally conceived as Paint Nite in 2012 and rebranded in 2019, Yaymaker brings communities of like-minded people together in creative environments.

Paid Media and its Role in Performance Partnerships

Posted By Perform[cb] on Apr 25 2019

Paid media plays a huge role in the strength of performance partnerships. It’s important to leverage brand-approved key performance indicators (KPIs), such as Cost per Action (CPA) or Return on Ad Spend (ROAS), and current brand performance to measure the success of paid media through performance partnerships.

Perform[cb] Launches Hubble Contacts Affiliate Program

Posted By Perform[cb] on Apr 9 2019

Ben Cogan and Jesse Horwitz founded Hubble Contacts in May of 2016 by young college grads.

Perform[cb] Launches More Labs Affiliate Program

Posted By Perform[cb] on Apr 5 2019

More Labs comes from the founders of Morning Recovery. Morning Recovery focuses on “helping people combat modern-day stressors, enhancing their productivity and focusing on products that actually work to help people be at their best”, says CEO, Sisun Lee.

Perform[cb] Launches New Imperfect Produce Affiliate Program

Posted By Perform[cb] on Apr 3 2019

Fighting the good fight against food waste, Imperfect Produce strives to find homes for the “ugly produce” of the world.

Affiliate Marketing & Performance Marketing Blog