Performance Marketing Resources & Best Practices

Perform[cb] Introduces Thrive by iPyxel Creations: Presenting Sponsor For The cb:Black Event for Affiliates at ASW 16

Posted By Perform[cb] on Jan 7 2016

Clickbooth is proud to introduce Thrive by iPyxel Creations as a presenting sponsor for the exclusive cb:Black Event for Affiliates at ASW 16 in Las Vegas.

Perform[cb] Introduces OPTIZMO: Presenting Sponsor For The cb:Black Event for Advertisers at ASW 16

Posted By Perform[cb] on Jan 6 2016

Clickbooth is proud to introduce OPTIZMO as a presenting sponsor for the exclusive cb:Black Event for Advertisers at ASW 16 in Las Vegas.

Perform[cb] Introduces Choice Merchant Solutions: Presenting Sponsor For The cb:Black Event for Advertisers at ASW 16

Posted By Perform[cb] on Jan 5 2016

Clickbooth is proud to introduce Choice Merchant Solutions as a presenting sponsor for the exclusive cb:Black Event for Advertisers at ASW 16 in Las Vegas.

Let Smartrlinks Handle Your Holiday Stress!

Posted By Perform[cb] on Dec 2 2015

It’s that time of year again, shoppers are shopping and the holidays are fast approaching! Expected spending on this winter’s holiday shopping is estimated to reach $630 billion. YES we said BILLION! With this surplus of spending happening, the holidays prove to be a crucial profit period for affiliate marketers.

Skin is IN this Holiday Season!!!

Posted By Perform[cb] on Nov 20 2015

With the 2016 annual revenue of the cosmetic industry is estimated to hit $62 billion in the United States alone, it is no wonder that the skin vertical is one of the biggest and most competitive in the performance marketing game. With so many skin offers to choose from, you may find yourself asking “How do I know which ones are best?” Rest assured, Clickbooth has always demanded offer excellence in every vertical and our skin offers are among the best. The campaigns below are just a tip of the iceberg in our arsenal of top performing skin offers.

Online Solar Energy Campaigns Are HOT and Geo Targeting is Key for Success

Posted By Perform[cb] on Nov 9 2015

Online Solar Energy campaigns are striking it HOT right now and going GREEN is huge for business. Not only for earth preserving environmentalist but also for the everyday consumer looking to save money every month on their utility bills. A study done by Navigant Research forecasts that the decentralized production of electricity by small-scale systems like home solar and other small-scale renewables, are set to double by 2023.

Blue Book Panel: Interview with Erin Cigich

Posted By Perform[cb] on Oct 30 2015

Revenue + Performance interviews Blue Ribbon Panelist and our CEO , Erin Cigich to gain more insights into best practices and the future of performance marketing!

3 Ways to Rethink Your Affiliate Marketing Campaign Performance

Posted By Perform[cb] on Jul 15 2015

Brad Dobbins, Vice President of Affiliates at Clickbooth, shares some insights and industry experience with everyone in the August issue of FeedFront Magazine. In the article Brad discusses 3 Ways to Rethink Your Campaign Performance. Check it out here 1st before it goes into print for Affiliate Summit East 15!

Perform[cb] Announces Launch of Smarter Performance Platform

Posted By Perform[cb] on May 6 2015

Clickbooth, the industry leading performance network, announces the release of cb:Leap (Link Enabled AffiliatePlatform). cb:Leap is a patent-pending, revolutionary platform that will change the industry in ways some thought unimaginable.

Advertisers, STOP mispricing your CPA leads!

Posted By Perform[cb] on Apr 20 2015

Revenue Performance sat down with our very own Lee Aho to get the inside scoop on how advertisers are mispricing their CPA leads. Lee serves as Vice President of Advertisers at Clickbooth, overseeing the department’s strategic marketing, sales and business development, client relationship management, and new product development.

What is Outcome-Based Marketing (OBM)?

Performance Marketing