- Outcome-Based Marketing
Maximizing the Impact of Outcome Based Marketing (OBM)
- Perform[cb]
CEO Erin Cigich breaks down the key aspects of outcome-based marketing (OBM) and how it can transform your strategy, such as:
- Incremental Improvement: OBM is an asset that can enhance your existing marketing channels to maximize results.
- AI-Powered Precision: Perform[cb] utilizes a massive dataset to understand what drives quality traffic to each brand’s campaigns, ensuring optimal performance.