Why Every Affiliate Marketer Should Pay Attention to Native Ads in 2025

Native advertising is set to play a bigger role in affiliate marketing as brands look for seamless, high-converting ad experiences. At Affiliate Summit West, Perform[cb]’s Partner Account Director, Margo Saar, took part in the panel “Native Ads in 2025: Post-Election D2C & LeadGen Trends to Watch,” where she shared expert insights on why native ads are essential for 2025. Margo discussed how they drive engagement, enhance user experience, and align with shifting marketing strategies. Check out the full article to learn more!