The missing piece of your customer acquisition puzzle

The Outcome Engine is the only performance-based user acquisition solution that works in harmony with your existing agencies and partnerships, offering a risk-free
way to unlock new ways to grow and optimize ad spend without sacrificing quality.

The Technology

Our AI-powered media buying platform takes the guesswork out of driving high-value customers at massive scale, all with expert oversight. Harnessing over two decades of audience insights, a massive dataset enables us to pinpoint and deliver your ideal customers with surgical precision – AKA, how we find opportunities that other partners or agencies miss.

The Team

By choosing us, you’re tapping into 400 years of collective expertise designed to drive your success. Our team stays long-term because they’re passionate about our product, technology, and processes—ensuring that you receive reliable, top-notch service consistently. Combined, that enables us to deliver high quality results to our clients. Every time.

25+ Digital Channels to Pinpoint Ideal Audience

Your business is unique, and your customer acquisition strategy needs to be too. That’s why it’s not enough to have a brilliant machine doing the work, you need people who take the time to understand your specific goals, objectives, and pain points, who craft personalized user acquisition programs that align with your brand, and slot in alongside everything else you have in place.

Brand Safety and 24/7 Patented Compliance Protection

In an industry where trust is paramount, your brand needs partners with an unwavering commitment to transparency and brand safety. You may have come to us for our outcome-based model. This ensures that you only pay for results, and you’ll rest easy knowing our brand-safe environment safeguards your reputation, allowing you to focus on what matters most – driving growth and profitability.

Advanced Analytics and Dynamic Reporting

As your dataset grows, our technology ingests your down-funnel quality metrics to continually fine-tune traffic alignment, campaign scalability, and optimization tactics around the metrics that matter most to you. Take advantage of built-in dynamic reporting capabilities to review performance and manage all campaign data in one place.

No-Risk, Incremental Performance Across All Channels in Place

Success in performance marketing is an ever-evolving journey. As your audience
expands, so do your opportunities for success. By continuously fine-tuning your campaign to maximize scalability and deliver high-value customers, you’ll see why clients think of us as their “Always On” ROAS partner.

Uncommon results that are common to our clients

MORE ROAS

52.4%

Average ROAS Growth, 5x Industry Average

MORE CUSTOMERS

39%

Customer Acquisition Growth Rate, 2.7x Industry Average

MORE CONVERSIONS

Up to 7x

Increase in Conversion Rate using PerformSense AI

Keep what’s working, add what you need

We will help reveal new customer acquisition opportunities in your vertical – no more gambling with your ad budget. Instead, rely on proven strategies. Our customer acquisition playbook is designed to exceed your unique goals and maximize your ROI.

Leads

Pay only once a user provides personal data as specified within the campaign. (CPL)

Sales

Pay only once a user provides personal data as specified within the campaign. (CPS)

Installs

Pay only once a new user installs and opens the app. (CPI)

Engagement

Pay only for specific post-install events such as registration, funded account, or in-app purchases. (CPE)

Pay Per Call

Pay only for sales call leads that meet specific qualifying criteria. (PPC)

We’re already working in your vertical

Tired of the uphill battle to grow within your vertical?
The Outcome Engine takes a unique approach to customer acquisition that combines AI with human expertise to reveal incremental traffic that’s been
eluding you.

Finance & Fintech

Proven customer acquisition success with finance apps and insurance brands just like yours.

E-Commerce

Your e-commerce app’s competitive edge for scaling customer acquisition? The Outcome Engine.

Entertainment & Lifestyle

Discover the missing piece of your entertainment or lifestyle app’s user acquisition puzzle.

Learning center

Explore our library of resources for all things outcome-based marketing,
including insights, research, customer successes, news, videos and more.

Perform[cb] Awarded 2024 Best Digital Ad Network with Martech Breakthrough

MarTech Breakthrough Awards, outcome-based marketing, outcomebased marketing, performance marketing, performance marketing technology

Perform[cb] secures the 2024 Best Digital Ad Network in Martech Breakthrough Awards.

Scale Inbound Calls: 5 Proven Tactics to Outperform Industry Norms

call generation, inbound calls, inbound leads, outcome-based marketing, pay per call, performance marketing

Discover five proven tactics to scale your inbound call leads and surpass industry benchmarks.

Pioneering Next-Gen AI to Scale Customer Acquisition: Q&A with Dzenis Softic

ai, artificial intelligence, marketing technology, MarTech, outcome-based marketing, performance marketing, q&a, technology

Learn how AI is driving customer acquisition growth for marketers at Perform[cb]. Q&A with Dzenis Softic, CTO, Head of AI

Your Step-by-Step Guide to Running TikTok Ads with Perform[cb]

affiliate, affiliate marketing, guide, outcome-based marketing, partner, performance marketing, resource, TikTok, webinar

Download our latest resource for a guide on setting up winning TikTok ads as an affiliate with Perform[cb].

Top Channels for Generating Inbound Calls

inbound calls, inbound leads, lead generation, outcome-based marketing, outcomebased marketing, pay per call

Explore the top channels for generating inbound calls and how each can be harnessed to connect with potential customers and

2024 State of Lead Generation Report: Transform Your Lead Generation Strategy

affiliate marketing, ebook, lead generation, outcome-based marketing, outcomebased marketing, performance marketing

Unlock efficient, effective lead generation with Perform[cb]'s 2024 State of Lead Generation Report.

Your customer acquisition success story starts here.

Get more customers, more installs, more leads, more calls – all by partnering with a growth partner that makes your KPI their deliverable. Contact us today to discuss your current performance initiatives.